Pay Per Click

What is PPC ?

Pay-per-click is an advertising facility offered by search engines. Advertisers bid against each other for prominence within the ‘advertising’ section of the search engine. The more you pay for a bid, the higher your listing will be featured.

 

Why do you need PPC ?

You have a new website, and it’s going to take a while for your site to feature in organic searches. You may be getting good rankings on the natural search results on certain terms but not on others. It is difficult to rank highly on a large number of search terms, so PPC is an ideal way to "fill in the blanks". You have a new product or a special offer, and you don’t have time needed for organic searches.

 

PPC Management Services

• Media Tracking
• Cost-Effective Regional Targeting
• Complete Keyword Selection and Bidding
• Patent Pending Reverse Proxy Solution
• Exclusive Reporting and Web Analytics
• Enhanced Call Tracking Features
• What does reverse look-up mean?
• Are there are privacy issues with call recording?

What We Do ?

Google Adwords, Yahoo! Search Marketing and Microsoft adCenter are the three major PPC engines. Our Pay Per Click team creates accounts with the top Search Engines on the Internet including Google (ranked #1 search engine), Yahoo! (ranked #2 search engine), MSN (ranked #3 search engine), and the Verizon Superpages (superpages.com also ranked #1 Internet Yellow Pages Provider) and generates qualified traffic to your company's website by using strategically picked keywords and bidding tools.

 

If you're not taking advantage of PPC search advertising, you're missing out on one of the most cost-effective methods of new customer and lead generation on the internet!

 

• PPC programs offer two benefits that hardly ever come together—the luxury of increased exposure, with the precision of a highly targeted audience
• PPC marketing is a proven way to get an edge on the competition and generate the leads that might otherwise slip through the cracks.
• The opportunity to be right in front of a potential customer at the exact moment they’re looking for your product or service is tremendous. With the rate that search engine marketing is evolving, Industrial Traffic’s expertise in pay per click campaign management can keep you ahead of the curve, ready to take full advantage of all of PPC’s wonderful benefits.